British, Germans Love Ringtones

12.6% of UK citizens with 3G technology purchased a ringtone in fourth quarter of 2005, according to a study just published by M:Metrics. This compares to 14.7% of Germans who purchased a ringtone during the same time period. The study also showed that cell phone customers with 3G technology were nearly twice as likely to purchase a ringtone as those with 2G technology.

Consider these numbers that American companies would surely be envious of. 89.0% of UK 3G users sent a text message compared to 84.1% of Germans. Recent US statistics show significantly less useage of text messaging in America with the youngest demos showing only 64% penetration of text messaging.

The study also showed that 10.2% of UK 3G subscribers purchased a game compared to 7.0% of Germans that did so.